Have you set up a Facebook fan page or Twitter account for your business but haven't used it to its full potential? How about a YouTube page for those delicious dishes?

Blogging aka social media posting, is a great way for restaurant owners and foodservice professionals to connect with their customers. Here are some ideas how to usesocial media to promote your business and gain more customers.

• Post your daily specials
• Post your entire menu
• Invite fans to add a review to the Review section
• Announce new menu items
• Promote other services like catering, business box lunches, private dining rooms or delivery service
• Host a sporting event (Superbowl, NBA, Bedlam) and send invitations to your online fans
• Invite couples in for a free appetizer for Valentine's Day
• Connect with local Foodies that will talk about your restaurant to others
• Post coupons just for your fans
• Announce your new hires
• Praise your employees publicly
• Have a contest and give away a dinner for two
• Post videos of customer testimonials or catered events
• Upload photos of your restaurant, food, employees
• Direct them to your website
• And always direct them to your restaurant!

These are just a few ideas to get you started.

And while you are on Facebook, make sure to stop by our Curtis Restaurant Supply fan page. We'd love you to be our fan!